Think Your Business is Too Small for a Website? Think Again…
April 29, 2007
No matter how small your business, having a website is a necessity. Allow me to give you yet another example of why this is true…
My mother just came back from a trip to France and while visiting the town Chamonix, she stopped at little shop to buy souvenirs. She brought back the cutest placemats as a gift for me. They’re beautiful, but I’m afraid to use them because I don’t want them to get ruined. Well, wouldn’t you know it - on the back, printed in small letters, was a website!
Now, I can go ahead and not worry if I spill coffee, tomato sauce, or whatever on them. Why? Because I can order more from this little shop in France right from the comfort of my living room in Leominster, Massachusetts.
This small little shop near the Swiss Alps knows the value of a website. The same hold true for small businesses in MA and NH, too. You’re never too small for a website.
You never know where you customers come from or where their going after they leave you shop, restaurant, or business. Websites give them the opportunity to visit your business and buy your products from the comfort of their living rooms, too.
For more info on this topic check out 5 Reasons You Need a Website.
SEO Humor - Google vs God
April 28, 2007
Just a bit of SEO humor when things start to get a little intense, John Battelle reminds us…

Photo by David Cancel 4-20-2007
All Small Businesses Need Websites
April 26, 2007
“All Small Businesses Need a Website!” I’m thinking of making this my new slogan. I can’t stress the importance of having a website and I don’t mean it in a self-serving way either. Phone books are going to be a thing of the past - maybe not in this decade, but mark my words, “The future lies in the Internet!”
Search engines are already catering to the local crowd. Don’t believe me? Check out Yahoo! Local or Google Local and you will instantly be able to find any business anywhere in the world! No more flipping through pages trying to figure out what category the thing is your looking for falls under. No more dialing endless phone numbers to see if they have the services or products you want. Now you can just click on the link, go right to the website, and find exactly what you’re looking for.
But the only catch is… You have to have a website!
Think about it - would you rather choose a landscaper based on a add in the phone book or based on their live and in living color website portfolio? Or, say you’re looking for a restaurant, what’s better? Looking at a printed monochromatic take-out menu or seeing photos of their entrees and getting a feel for their ambiance on their website?
Websites SAY more and DO more than print advertising ever could. That’s not to say there isn’t a time and place for print media, because there most certainly is! But websites are an integral piece to your advertising campaign - they are a 24-7-365 extension to your phone book add, flyers, brochures, postcards, business cards, etc.
So don’t get stuck in the dark ages - go and get yourself a website!
For more info on this topic check out 5 Reasons You Need a Website.
I’ve finally given in!
April 26, 2007
OK, I’ve done what I always said I wouldn’t do - blog! I hate that word, it annoys me, but what else am I supposed to do? I eat, sleep, and breathe SEO, and well, it’s kind of hard to practice what I preach without blogging (Ugh! I hate that word even more!). So hopefully now, I can share what I’ve learned about search engine optimization and perhaps contribute something useful to this ever elusive specialty.
Peace,
Lorinda